In business, it is one thing to place adverts on different advertising platforms like social media, Google AdWords and any other platform, and it is another to get them retained by your target audience. So many of our target audience just read our adverts and go their way. From research, it is seen than people tend to retain 58% of both visual and audio stimulation which is what videos are all about. If you have not been leveraging on videos for your advertisement, then you might be losing out. In this article, we would be looking at the importance of videos to business adverts. Just relax as we take you through the importance. Importance of videos to business advertisement 1 video increase conversion rates: the conversion rates are observed to be increased by 80% when a video is included in the landing page or advert. Videos can make viewers leads just because of the video they watched. Also, sometimes using videos convey better information about a produc...
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